通過網絡建立重要的聯繫，如果做得好，商業網絡可以推動你的職業生涯向前發展。
但在一個擠滿陌生人的擁擠房間裡，你首先和誰說話呢？ 怎樣才能進行第一次對話呢？
請繼續閱讀以了解具體內容 商業網絡 是什麼以及為什麼它是您成功的墊腳石，以及有關如何正確完成工作的 10 個技巧🎯。
目錄
更好參與的技巧
Overview
| What is business networking? | Meaningful and closely connections with clients, partners and peers in your industry. |
| What are the 3 P’s of networking? | Purpose, people, and process. |
什麼是商業網絡以及為什麼它很重要？
商業網絡是指與行業內的客戶、合作夥伴和同行建立有意義的聯繫。
這些關係能夠促進知識、建議和機會的重要交流，從而推動成長和成功。
Picture this: you meet Melissa, an expert in a niche you’re trying to crack. Turns out she’s looking for someone just like you to partner with. You both win big.
或者 Adam 提到了一個即將推出的項目，非常適合您的服務。 您成功了，並贏得了迄今為止最大的客戶。
這些金礦連接只有在您擴展網絡時才會發生。
Over time, real trust and rapport develop. When the moment is right, you can introduce them to someone they’d benefit from meeting or ask for advice on a tough challenge you face.
These acquaintances deepen into collaborators and advisers. Together, you can accomplish more than either could alone – 通過聯合網絡的力量，為您的業務和職業開啟新的高度。
網絡的 5 個好處是什麼？
You’d be surprised at how these benefits bring to your table👇
#1. 擴大你的影響圈
當你建立人際網絡時，你會遇到新的人，從而擴大你的職業圈子。 更廣泛的網絡意味著：
- 獲得更多潛在客戶、顧客、投資者、合作夥伴、供應商和工作機會。
- 接觸更多可以幫助您成長的想法、知識和專業知識。
- 建立推動業務發展的關鍵聯繫的機會更大。
The more people you meet, the larger your network – and the more influence, resources and opportunities it provides.
#2. 獲得職業和商業優勢
您的網絡可以：
- Provide referrals and recommendations that help you get jobs, clients, and projects – as 31% of job seekers find listings through the referral channel.
- Make you aware of new positions, contracts or collaborations before they’re publicly listed.
- 提供職業建議、反饋和指導，幫助您改進工作。
- 為您提供行業見解，幫助您做出更好的業務決策。
您網絡中的人員可能會通過他們提供的聯繫、信息和建議直接或間接幫助您的企業取得成功。
＃3。 獲取獨家信息
您的網絡充當有價值信息的渠道，例如：
- 行業新聞、趨勢和顛覆成為常識。
- 改進工作的最佳實踐、專家提示和策略。
- 在公眾發現之前即將出現的機會、項目或合作夥伴關係。
- 挑戰您的思維並激發創意解決方案的反饋和觀點。
您圈子中的人分享信息、資源和機會，幫助您獲得競爭優勢。
＃4。 提高知名度
你的人際網絡越多，你在自己的領域就越引人注目。 這個可以：
- 提高您在客戶、潛在客戶和行業同行中的專業形象和信譽。
- 從滿意的關係中獲得客戶和工作推薦或推薦。
- 幫助人們熟悉您的工作，讓他們更願意向您購買或僱用您。
擴大的網絡可以提高您的知名度、聲譽以及人們為您提供合適機會的機會。
＃5。 提高問題解決能力
Picking the right network members’ brains allows you to:
- Leverage different perspectives that inspire novel solutions you wouldn’t think of alone.
- 了解其他人如何解決類似問題，為您提供一個起點。
- Test ideas against your connections’ experience to determine feasibility and viability.
- 獲取可填補您專業知識空白的知識，幫助您做出更好的決策。
您網絡的集體智慧可幫助您針對遇到的挑戰提出更具創意、更有效的解決方案。
除了這 5 個商業網絡優勢之外，行業網絡還帶來了額外的價值，例如：
- 建立對自己技能的信心。 人際交往涉及練習溝通、傾聽和建立關係的能力。 你做得越多，你對自己的專業技能和建立有價值的聯繫的能力就越有信心。 這種信心會滲透到你工作的各個方面。
- 對抗隔離。 對於那些獨立工作或在小團隊中工作的人來說，網絡可以將您與志同道合的專業人士社區聯繫起來。 這減少了單獨工作的潛在孤立性，並增加了對您所在領域的歸屬感。
- 接受外部驗證。 通過您的網絡聽到其他人重視您的工作或看到您的想法的潛力，可以提供有意義的驗證，從而激勵您在職業或業務中前進。
人際網絡的好處使您可以與廣泛的專業人士建立關係，他們可以提供寶貴的資源、知識、機會和支持，使您的職業或業務受益。 您擴大的網絡使您能夠接觸到潛在的客戶、合作夥伴、投資者、導師、顧問和工作機會。 連接還分享行業見解、最佳實踐、技巧和反饋，幫助您改進工作。 更廣泛的圈子可以通過不同的視角更有創意地解決問題，並讓您接觸到激發創新的新想法。 總體而言，您通過網絡建立的優質聯繫可以作為資產，幫助推動您在工作和生活中取得成功和成就感。
商業網絡有哪些類型？
In today’s world, various business networking types are used widely. The more types of networking you employ, the larger and more effective your professional circle will become.
嘗試嘗試以下不同的方法，找到最適合您的業務網路的方法。
#1. 面對面的網絡
這包括與人們面對面地會面和互動，例如在社交活動、會議、貿易展覽和行業聚會上。
面對面的交流可以讓您通過肢體語言、眼神交流和麵對面的對話建立更牢固的聯繫。
#2. 在線網絡
這是指使用在線平台和工具來建立您的網絡。
您可以通過 LinkedIn、Twitter 和行業論壇等社交媒體網站與人們聯繫。 雖然不是個人化的，但在線網絡可以讓您接觸到更廣泛的受眾並更輕鬆地保持聯繫。
＃3。 推薦網絡
這涉及通過與已經認識並信任您的人的聯繫來擴展您的網絡。
您可以要求您現有的網絡將您介紹給他們的聯繫人，他們可能會因認識您而受益。
＃4。 社交網絡
這是通過日常社交互動發生的，比如與鄰居、同事和熟人聊天。
雖然比較隨意，但隨著時間的推移，這些聯繫可以帶來寶貴的推薦和機會。
商業網絡的 10 個技巧
您準備好走出舒適區並開始工作了嗎？
這裡有一些有用的商業社交技巧，可幫助您進行有效的商業社交，為您帶來真正的、真實的聯繫💪
• 提前準備 – Do your research on events, attendees and topics of discussion beforehand. Having some knowledge and questions ready will make you come across as interested and engaged.
• 進行熱情的介紹 – Start a conversation by making a warm, genuine introduction. Mention something you have in common or that interests you about the person, such as: “Were you at the last year’s event?” or “I’m not from around here, what restaurants are your favourite in the area?”
• 專心聆聽 – Focus on listening more than talking. Ask open-ended questions to show you’re interested in the other person. Learning about them first builds rapport and connection.
• 有選擇地分享 – Don’t overshare details about yourself at first. Offer just enough to build intrigue. Save most of the talking for when trust has been established.
• 及時跟進 – Send a thank you message after meeting someone new, reiterating what you enjoyed from the interaction. This creates a positive impression and shows your focus is on building a relationship, not just getting something from them.
• 進行有用的介紹 – Once a connection has formed, look for opportunities to introduce people in your network who may benefit from knowing each other. Play matchmaker when the moment feels right.
• 尋求建議，而不是尋求恩惠 – People enjoy helping others by sharing knowledge and experience. Avoid directly asking for referrals, jobs or clients when first networking. Over time, trusted connections will offer to help in meaningful ways.
• 維持關係 – Check in occasionally with updates and requests to return past favours. Brief catch-ups keep the relationship alive without expecting anything in return immediately.
• 在線保持聯繫 – Connect through relevant social media such as LinkedIn, Twitter, and Facebook groups and share useful content. Keeping your profile up to date allows easy connections whenever offline relationships evolve.
• 加入與您的工作相關的相關社區 – In a time where everything is interconnected online, joining a community group related to your field is an easy way to connect with like-minded professionals in the industry.建立商業網絡的最佳場所
So now you might wonder where to start. We’ve compiled a list of recommended places for business networking below. Have fun exploring it!
• 行業活動和會議 – These are specifically designed for professionals in your field to connect, share knowledge, and explore opportunities. They often provide structured networking activities and are often organised by big players in the industry. You can go directly to their websites to register.
• 貿易展覽和展覽 – If your industry has relevant trade shows, attend them to meet potential clients, partners, and suppliers face-to-face. Wander the exhibitor booths and see who you connect with.
• 商會及商協會活動 – Groups like your local chamber of commerce and industry-specific associations regularly hold mixers, seminars and talks that bring local professionals together.
• 校友和專業團體 – Connecting with others who have mutual schools or professional certifications can lead to relevant connections. These groups often organise formal and informal meetups.
• 本地商業網絡團體 – Find groups in your area focused on your niche or open to all industries. They typically meet once a week or a month for structured networking.
• 在線平台 – Sites like LinkedIn, Twitter and industry forums in text-message apps such as WhatsApp, Telegram, or even Slack allow you to connect with people anywhere at any time. Search by keywords related to your profession or interests.
• 通過現有關係介紹 – Leverage your current network by asking contacts to introduce you to people who may benefit from knowing you.
• 非正式活動中的冷接觸 – You never know who you’ll meet at a coffee shop, restaurant, local gathering or even the gym. Strike up a genuine conversation and make a connection.
The wider the variety of places you network, the larger your overall professional circle will grow. Keep an open mind, put yourself out there and focus on forming authentic connections – not just collecting contacts. Meaningful relationships take time and effort to cultivate, no matter where you meet someone initially.
經常問的問題：
為什麼培養網絡關係很重要？
A successful business networking isn’t only making new relationships, it is also how you maintain existing ones. This is because people with whom you’ve connected can give you a helping hand and support when you need it in your career path.
連網後如何保持連線？
以下是給您的一些建議：
1.透過社群媒體與他們保持聯繫
2. Share your favorite articles or inspirational quotes
3. 給他們有意義的禮物，例如一本書或手錶。
4. 讚揚他們的職業里程碑。
5. 對他們的支持表示感謝
6.有時會邀請別人出去
7. 最後但並非最不重要的一點是，給他們空間！
關鍵要點
Effective business networking is about cultivating quality relationships based on mutual value, trust and generosity of spirit. The right connections at the right time can transform your work – but those relationships take consistent effort and care over months or even years.
因此，放開自己，開始建立聯繫，並觀察您的網絡隨著時間的推移改變您的成功。
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